No Feed is an Island: Introducing FeedFlare

Wonder if you could use this footer to creates actions that initiate business actions or processes... like lead generation?

 

What makes this really interesting to me is the notion that it is looping back a feed in some meaningful way, something that isn't done today. It is really cool to think of a feed as a package of data, and with FeedFlare it is not only a package but some controls that enable the recipient to do something meaningful with it.

For years applications vendors have talked about a syndication model for delivering applications and it has primarily been locked into the paradigm of delivering granular application services that attach to a backend for data storage and processing. With FeedFlare the model could be turned inside out and the data is getting syndicated along with services that initiate an activity on a local or remote system. It would not work for everything, but it could be very effective in any number of applications.

Link: Burning Questions - The Official FeedBurner Weblog: No Feed is an Island: Introducing FeedFlare.

FeedFlare is a one-step service that enables publishers to configure a very slim "footer" containing customizable actions that will appear beneath each item in a feed. Here's an example of what FeedFlare looks like to a subscriber of this blog's feed.